How Big Is the NFL Betting Market in the USA?
The U.S. sports betting market was estimated at USD 17.94 billion in 2024 and is projected to grow at 10.9% CAGR through 2030. The NFL is one of the biggest drivers inside that market, with around $30 billion wagered on the last NFL season. That makes NFL-focused sportsbook software a strong revenue tool for operators that want to capture high-volume weekly action.